Reposted from TechFlash: http://www.techflash.com/seattle/2011/01/livemocha-partners-with-telefonica.html
John Cook on Friday, January 7, 2011, 8:41am PST
Livemocha, which touts itself as the world’s largest online language learning community, is about to get bigger in Brazil. The company has inked a partnership with Telefonica Brazil in which broadband customers will receive significant discounts on Livemocha’s English courses. The partnership is part of a larger deal between Livemocha and Telefonica Worldwide, one of the world’s top telecommunications companies with more than 280 million customers.
Founded by Shirish Nadkarni in 2007 and now led by former Classmates.com CEO Michael Schutzler, Livemocha has been on a bit of a growth tear in recent months as it looks to dethrone Rosetta Stone as a top destination for those who want to learn a new language. The company — which raised $8 million from Maveron and August Capital last year — now boasts more than eight million members.
Interestingly, Brazil is already one of the company’s top markets, with more than two million members using the Livemocha service.
“Brazilians have long been the largest and most active segment of Livemocha’s community of online language learners,” said Schutzler in a press release. “By partnering with Telefonica Brazil, we make language learning even more accessible for Brazilians and help feed their insatiable appetite to learn English.”
Livemocha plans to sell its service to Telefonica Brazil’s broadband customers for as little as R$4.90 per month. That compares to a regular price of R$40 per month.
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